New wash stories
Breaking the boundaries of what you thought possible in denim craft.
Sewing with vintage machines, dipping our hand in paint and oil to apply designs, bespoke patchwork on the areas you wear out the most and unique washes that fade from deepest blue to the lightest hue.
The result is a piece of art that looks as though it has been washed and worn by you a thousand times. Read More
Our supreme, utmost eminent and most iconic blue denim washes. Indigo is where everything begins, and is exemplified through washing techniques rich in ‘depths’ of colour, layers of treatment, 3D evolution, and foamed fabric.
Adopting our most refined and new techniques to achieve a true, but never seen before vintage look. This season we have new washes, new fabrics and new details. Each denim goes through many stages of handcrafting in order to guarantee a vintage look on the most comfortable of fabric. All our blue eyecons are made in Italy and they are all marked by the blue rivet. Read More
Jersey+denim=joggjeans. These are our hybrid denim. A unique fusion of design and new fabric that mashes the durability of denim with the comfort of sweatpants.
Cutting edge, these are crafted with a unique fabric that weaves together the style of denim with the versatility of jersey whose offspring is an activewear denim.
You now have the freedom to move like never before. Read More
Absolutely everything you would expect to find in a Diesel denim collection. The washes you expect, demand and desire to find in any denim collection worth its salt.
Truly a denim for every occasion. From clean to treated. From dark to light. A denim for everyday. For everyhow. But not everybody. Read More